|#||Release title||Total tracks||Type of release is||Imprint date||Label|
|1||Three Steps From True Love||2||Audio||1975||ABC Records|
|2||Three Steps From True Love||2||Audio||1975-08-01||ABC Records|
|3||Three Steps Away From True Love||2||Audio||1975||ABC Records|
|4||Spiel Den Song||3||Audio||1976||Coca-Cola|
|5||Stanky (Get Funky)||2||Audio||Cobblestone|
Roquel "Billy" Davis was a songwriter, record producer and singer.
In 1968 Davis joined the McCann-Erickson Agency in New York as an advertising executive, where he helped create commercial 'jingles' for brands such as Coca Cola ["I'd Like To Buy The World A Coke" - later re-written as "I'd Like To Teach The World To Sing"], Miller Beers, Sony, Nabisco and Nescafe.
Davis was a cousin of Lawrence Payton and became the manager of his doo wop group, The Aims, sending their recordings to Chess Records - where the label eventually changed their name to The Four Tops. A relationship with Gwen Gordy lead to his compositional skills being teamed with her brother Berry Gordy. Under the pseudonym Tyran Carlo he penned a raft of hits with Gordy, including "Reet Petite" for another of his cousins, Jackie Wilson.
In 1958 Davis and Gwen Gordy formed Anna Records - eventually merged with Berry Gordy's 'Motown' label. Feeling sidelined he moved to Chess Records to help them compete in the burgeoning soul music market, leading to seminal hits such as "Rescue Me" by Fontella Bass. When Davis was lured from the world of soul music and into advertising at McCanns he finally rose to become senior vice president & music director. His inspiration for what would become the Coca Cola jingle is evident in the Cook/Greenaway song "Mom, True Love & Apple Pie"
Born: 11th July 1932, Detroit, USA.
Died: 2nd September 2004, New Rochelle, New York, USA.